Measure of the Effect ('MOTE') is an effect size calculator, including a wide variety of effect sizes in the mean differences family (all versions of d) and the variance overlap family (eta, omega, epsilon, r). MOTE provides non-central confidence intervals for each effect size, relevant test statistics, and output for reporting in APA Style (American Psychological Association, 2010, <ISBN:1433805618>) with LaTeX'. In research, an over-reliance on p-values may conceal the fact that a study is under-powered (Halsey, Curran-Everett, Vowler, & Drummond, 2015 <doi:10.1038/nmeth.3288>). A test may be statistically significant, yet practically inconsequential (Fritz, Scherndl, & Kühberger, 2012 <doi:10.1177/0959354312436870>). Although the American Psychological Association has long advocated for the inclusion of effect sizes (Wilkinson & American Psychological Association Task Force on Statistical Inference, 1999 <doi:10.1037/0003-066X.54.8.594>), the vast majority of peer-reviewed, published academic studies stop short of reporting effect sizes and confidence intervals (Cumming, 2013, <doi:10.1177/0956797613504966>). MOTE simplifies the use and interpretation of effect sizes and confidence intervals. For more information, visit <https://www.aggieerin.com/shiny-server>.